Bound To Stay Bound

		From an idea to Disney : how branding made Disney a household name  Author: Sichol, Lowey Bundy  Publisher:  Houghton Mifflin Harcourt (2019)  Dewey: 384  Classification: Nonfiction  Physical Description: 99 p., ill., 20 cm  BTSB No: 816937  ISBN: 9781328453600  Ages: 10-12  Grades: 5-7  Subjects:  Disney, Walt, -- 1901-1966  Walt Disney Company -- History  Branding (Marketing)  Companies  Motion picture producers and directors
	Price: $21.68

Summary:
A behind-the-movie-screen look into the history, business, and brand of the world's largest entertainment empire. With humorous black and white illustrations throughout, learn about the company behind the world's favorite mouse, Mickey!